Discover the essentials of business relations, featuring stakeholders, trust, and communication strategies critical to ...

Discover leading, coincident, and lagging business cycle indicators to predict economic trends, using insights from the Conference Board.

With a complete halt in foot traffic, brands of all sizes quickly recognized that Direct to Consumer (DTC) e-commerce must be their channel of choice. Brands that relied on brick and mortar partners ...

Business intelligence is a technology-driven process with workable strategies and applications to help analyze and represent data in any business setting. This process is ideal for ensuring company ...

Performance marketers are turning to AI to navigate rising costs, data loss and increasingly complex shopper journeys – and it’s working. Creative is more personalized, targeting is sharper and ...

Commerce media has emerged as the fastest-growing segment of digital advertising, fundamentally changing how brands connect with consumers at the moment of purchase. As retailers and ecommerce ...

Business name. "Business name" is a catchall term referring to all of a business's names -- its legal name, its corporate name, its fictitious business name, and the names of its products and services ...