In recent days, JCPenney has completely retooled its marketing and operating strategy. This reinvention comes as an apparent response to bolster sales performance. In an effort to win over consumers, ...

This story was originally published on Fashion Dive. To receive daily news and insights, subscribe to our free daily Fashion Dive newsletter. JCPenney is partnering with model and entrepreneur Ashley ...

If you’re a big and tall man that loves fashion, Shaquille O’Neal is looking for you! The NBA Hall of Famer partnered with JCPenney to launch his “Shaquille O’Neal XLG” collection last year but had a ...

Forbes contributors publish independent expert analyses and insights. I cover luxury fashion and beauty. For Fall 19, JC Penney has delivered its Big & Tall menswear flavored collection with sharply ...

JCPenney has launched a new clothing collection that was inspired by the Emmy Award-winning ABC show “Abbott Elementary.” The retailer said the clothing is “designed to elevate everyday fashion with ...

Hey kids! Want to provide free labor and promotion for JCPenney? Wait. That's cynical. Let's try that again. Hey kids! Want to try your hand at junior modeling and maybe get Nick Lachey to perform at ...