Packaging is no longer about wrapping products nicely. Your product packaging helps you enhance the brand’s visibility.

The cosmetic packaging industry is evolving at lightning speed. That’s because customers make their decisions in seconds.

In an arduous beauty market, packaging cannot merely be a container; it must give the customer a truly wonderful experience of the brand.

Discreet cannabis disposables are one of the main areas of progress. Discretion is now a major factor in product packaging since consumers are placing a higher value on portability and privacy.

MCDONOUGH, Ga.--(BUSINESS WIRE)--A new survey by ALPLA, a global manufacturer and recycler of innovative packaging solutions, reveals a significant shift in consumer behavior, with younger shoppers ...

The importance of packaging cannot be overlooked, especially when it comes to marketing. Over the years, companies have become aware of its importance. Many still think of packaging as a means to ...