Learn how the Expectations Index influences economic forecasts and consumer behavior as a key part of the Consumer Confidence Index.

Utilizing market research to inform decision-making begins with clearly identifying the objective: What specific goal am I looking to achieve? The scope and nature of the decision to be made will ...

As AI consumer apps evolve, I find it crucial to adopt data-driven decision-making systems that can help drive user growth and achieve ambitious revenue targets. Intuition is no longer enough, and we ...

Fair price, treasure hunting, i.e., the thrill of finding something rare or valuable, as well as ethical and ecological ...

Most people are well tuned in to the fact that their bodies can get worn out from too much exercise. However, generally, it does not seem that people think of the brain in the same way. But they ...

Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting ...

Strategic decision-making is the backbone of any successful business. Having navigated both prosperous and challenging times in my career, I've come to realize the decisions we make can shape the very ...